Gondwana launches Safari2Go – The Namibian
THE Namibian tourism industry is invited to join the online revolution as Gondwana Collection Namibia launches Safari2Go.
The online travel agency was introduced to a host of stakeholders at an event in Windhoek last Thursday and is described as an itinerary-based booking platform.
The website, designed by WildWeb with the support of Gondwana Collection’s business intelligence and marketing teams, is hosted at safari2go.travel and allows users to book accommodation and car rental while building their itinerary using an interactive map.
“Online travel is currently a 433-billion-dollar industry. It takes up 66% of the revenue share of our global travel and tourist market,” said Safari2Go manager Steny Watermeyer at the recent launch.
“We see a trend with limitless potential. The world is truly going digital and we have to take its hand, grab every available opportunity and grow our country’s online exposure,” she said.
“Our mission is to do just that using an inclusive, innovative and fresh recipe, hoping to positively influence Namibia as a destination and its tourism sector through collaboration.”
Safari2Go invites all Namibian accommodation establishments to join the online portal and properties will be bookable by the end of March.
“We have noticed the need for accommodation offerings, for both large and emerging small-scale enterprises, to have access to a direct market, not undercut by massive commission structures,” said Watermeyer.
“With this platform, our aim is to offer an encompassing solution that offers establishments easy sign-up and usability, convenience, personalised profiles and product pages.”
The niche destination platform intends to gather Namibia’s best accommodation options and experiences in one convenient place, making Namibian travel accessible to a digitised world, while giving clients the opportunity to design their own Namibian journeys.
“Safari2Go is a living organism,” said Watermeyer. “From here we are researching and investigating further developments, including integration of safari and transfer offers, sales campaigns and promotion codes, hosting and listing local guides, community-based tourism products and localised services,” she said.
Created by locals with an eye on the future, Watermeyer styles Safari2Go with a motivating tagline: “Namibia by Namibians for the world”.
For more information, contact [email protected]
– [email protected]; Martha Mukaiwa on Twitter and Instagram; marthamukaiwa.com